18 May 2007

Microsoft Pays $6 Billion For Who???

Interesting: Microsoft has apparently paid $6 billion for a company I've never heard of - aQuantive. Aside from demonstrating my shallow knowledge, this also underlines the fact that we live in an online world driven by advertising. And people said the banner ad was dead....

2 comments:

  1. You probably know them better as Razorfish (one of their properties I believe). The banner ad is not going away.

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  2. Ah, right - thanks for the hint.

    ReplyDelete