Interesting: Microsoft has apparently paid $6 billion for a company I've never heard of -
aQuantive. Aside from demonstrating my shallow knowledge, this also underlines the fact that we live in an online world driven by advertising. And people said the banner ad was dead....
You probably know them better as Razorfish (one of their properties I believe). The banner ad is not going away.
ReplyDeleteAh, right - thanks for the hint.
ReplyDelete