11 November 2012

How To Use One Superfan To Spread The Word To Millions

Techdirt has been a great believer in connecting with fans and giving them a reason to buy for many years, but it's always interesting to see people come up with new variations on this theme. Here's the idea in an extreme form, from a couple months ago: sharing a new album stream with just one "superfan" who then spread the word with dramatic results

On Techdirt.

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