Showing posts with label podcast. Show all posts
Showing posts with label podcast. Show all posts

08 April 2006

Death to the Podcast

"Podcast" is such a cool word. It manages to be familiar, made up as it is of the odd little "pod" and suffix "-cast", as in "broadcast", and yet cheekily new. Pity, then, that it's completely the wrong term for what it describes.

These are simply downloadable mp3 files. The "pod" bit is a misnomer, because the iPod is but one way to listen to them: any mp3 player will do. And the "-cast" is wrong, too, because they are not broadcast in any sense - you just download them. And if they were broadcast across the Internet, then you'd call them streams - as in "podstream", rather than "podcast".

Given my long-standing dislike of this term - and its unthinking adoption by a mainstream press terrified of looking uncool - I was pleased to come across Jack Schofield's opinion on the subject, where he writes:

[P]odcasting's main appeal at the moment is time-shifting professionally-produced programmes. It's a variant of tape recording, and should probably be called AOD (audio on demand).

AOD: that sounds good to me, Jack.

His wise suggestion comes in piece commenting on the release of a typically-expensive ($249 for six pages) piece of market research on this sector from Forrester Research.

Many people have taken its results - the fact that only 1% of online households in the US regularly download and listen to AOD - to indicate the death of the medium. I don't agree: I think people will continue to enjoy audio on demand in many situations. For example, I regularly return to the excellent Chinesepod site, a shining example of how to use AOD well.

But even if the downloads live on, I do hope that we might see the death of the term "podcast".

08 February 2006

Word of the Week: Podfading

Podfading describes the kind of burn-out that podcasters are prone to - when the effort of recording yet another podcast proves too much, and they just give up.

Of course, the same effect can be observed more generally in the blogosphere. According to Dave Sifry, in his latest State of the Blog Nation analysis, "13.7 million bloggers are still posting 3 months after their blogs are created." Since there are around 27.2 million blogs according to Sifry, this means that nearly 50% aren't still posting after 3 months. Blogfading, anyone?

31 January 2006

Contrapuntal DRM

DRM is one of the central themes that has been weaving in and out of many of my posts here; this well-written piece from Sun's Simon Phipps brings in plenty of other related topics too, and provides an interesting take on the issue (via Groklaw).

(It also includes a link that reminds me why I don't have an iPod - and why I hate the word "Podcast".)