Analogue Steganography
Steganography is about hiding stuff in such as way that it isn't even apparent stuff is hidden. For example, you might change predetermined pixels in a digital image so as to encode a hidden message, but not in such a way as to be obvious to anyone looking at said pic.
That's clever, but this is even more clever: a USB drive that doesn't look like a USB drive. * 2GB flash drive cleverly disguised as a frayed and broken USB cable
* Easily transfer and store files, photos and music
* USB 2.0 with 1.1 backwards compatibility
* Mac, Windows and Linux compatible, of course
(Via Bruce Schneier.)