In the Battle of the Platforms, Openness Decides

It feels strange to find myself in agreement with Steve Ballmer (eek), but I, too, find all these social networking sites rather faddish. That's not to say they won't settle down into an important role, but the gold-fever mentality (how many zeros is Facebook worth today? I do find it hard to keep up) seems destined for a dotcom-type deflation.

That notwithstanding, this is interesting, and important:

MySpace is gearing up to launch MySpace Platform, according to a number of third party developers who’ve been contacted for input on the product.

...

Suddenly Facebook, with nearly 5,500 third party applications, has significant competition around their platform - Within a month both MySpace and Google ... will probably have launched their own services. Platform competition is great for developers, but it also means they need to create and maintain separate code for each platform they choose to play on.

Well, one factor that will doubtedly affect that decision is the openness of the platform. After all, which would you rather code for: one that locks you in and tells you what to do, or one that doesn't?