Amazon Plays Tag, Blog and Wiki

For all its patent faults, Amazon.com is one of my favourite sites. It has repeatedly done the right thing when mistakes have been made with my orders, to the extent that I can even forgive them for doing the wrong thing when it comes to (IP) rights....

So I was interested to see that Amazon.com now lets users add tags to items: I first noticed this on Rebel Code, where some public-minded individual has kindly tagged it as open source, free software and linux. Clicking on one of these brings up a listing of other items similarly tagged (no surprise there). It also cross-references this with the customers who used this tag, and the other tags that are used alongside the tag you are viewing (a bit of overkill, this, maybe).

I was even more impressed to see a ProductWiki at the foot of the Rebel Code page (it's rather empty at the moment). This is in addition to the author's blog (which I don't have yet because Amazon insists on some deeply arcane rite to establish I am really the Glyn Moody who wrote Rebel Code and not his evil twin brother from a parallel universe). Mr. Bezos certainly seems to be engaging very fully with the old Web 2.0 stuff; it will be interesting to see how other e-commerce sites respond.