Showing posts with label surveys. Show all posts
Showing posts with label surveys. Show all posts

15 September 2009

Nonplussed by Non-Commercial

One of the vexed issues in the world of Creative Commons licensing is what, exactly, is meant by "non-commercial" use. In an attempt to clarify things, the Creative Commons people have commissioned a study, which has now appeared. Here are some of the highlights according to the press release:

Creative Commons noncommercial licenses preclude use of a work “in any manner that is primarily intended for or directed toward commercial advantage or private monetary compensation.” The majority of respondents (87% of creators, 85% of users) replied that the definition was “essentially the same as” (43% of creators, 42% of users) or “different from but still compatible with” (44% of creators, 43% of users) theirs. Only 7% of creators and 11% of users replied that the term was “different from and incompatible with” their definition.

Other highlights from the study include the rating by content creators and users of different uses of online content as either “commercial” or “noncommercial” on a scale of 1-100, where 1 is “definitely noncommercial” and 100 is “definitely commercial.” On this scale, creators and users (84.6 and 82.6, respectively) both rate uses in connection with online advertising generally as “commercial.” However, more specific use cases revealed that many interpretations are fact-specific. For example, creators and users gave the specific use case “not-for-profit organization uses work on its site, organization makes enough money from ads to cover hosting costs” ratings of 59.2 and 71.7, respectively.

On the same scale, creators and users (89.4 and 91.7, respectively) both rate uses in which money is made as being commercial, yet again those ratings are lower in use cases specifying cost recovery or use by not-for-profits. Finally, both groups rate “personal or private” use as noncommercial, though creators did so less strongly than users (24.3 and 16.0, respectively, on the same scale).

In open access polls, CC’s global network of “friends and family” rate some uses differently from the U.S. online population—although direct empirical comparisons may not be drawn from these data. For example, creators and users in these polls rate uses by not-for-profit organizations with advertisements as a means of cost recovery at 35.7 and 40.3, respectively—somewhat more noncommercial. They also rate “personal or private” use as strongly noncommercial—8.2 and 7.8, respectively—again on a scale of 1-100 where 1 is “definitely noncommercial” and 100 is “definitely commercial.”

I hope you got all that, for I certainly didn't. All that comes across to me from these figures is that "non-commercial" is so fluid a concept as to be useless.

The Creative Commons people rather created a rod for their own backs when they allowed this particular licence, which was bound to problematic. Indeed, it's striking that the GNU GPL, which doesn't allow this restriction, avoids all these issues entirely. Probably too late now to do anything about it...other than commissioning surveys, of course.

Follow me @glynmoody on Twitter or identi.ca.

07 June 2009

Creative Commons, We Have a Problem

I'm a big fan of the Creative Commons movement. But it has a big problem: few people have heard of it according to a survey conducted on behalf of the UK's Office of Public Sector Information (OPSI).

In the survey, people were shown one of the standard CC logos (like the one at the foot of this page). Here's what they found:


75% of respondents did not recognise this image.

Lack of recognition was highest amongst the “general public” – 87%. And lowest amongst respondents from the OPSI website – 55% did not recognise the image.

The majority did not understand the meaning of the image. Understanding was highest amongst the OPSI website respondents – 35%.

This is not surprising as this group was also the group in which the most had heard of Creative Commons licences before – 47% (vs 10% of the “general public” and 29% of the OPSI database). Only those likely to be more familiar with copyright (inferred from their route to the survey) are likely to have a previous understanding of Creative Commons terminology and imagery. One might argue that if these are used moving forward, more people will become more familiar with these, however, the benefits at this stage of shared/added meaning would only really apply to a minority – a minority who are likely to have a strong understanding of Crown copyright already.

It looks like much more work needs to be done to get the message out about Creative Commons and its licences.

28 May 2009

GNU/Linux Eclipses Windows – for Eclipse Users

Eclipse has long been one of my favourite open source projects, despite, or maybe even because, it's not as widely appreciated as it should be – though more now than it was three years ago when I described it as Open Source's Best-Kept Secret....

On Open Enterprise blog.

08 April 2009

Forward to the Past with Forrester

Looking at Forrester's latest report on open source , I came across the following:

The bottom line is that in most application development shops, the use of open source software has been a low-level tactic instead of a strategic decision made by informed executives. As a result, while there’s executive awareness of the capital expenditure advantages of adopting OSS, other benefits, potential risks, and the structural changes required to take full advantage of OSS are still poorly understood.

On Open Enterprise blog.

Follow me on Twitter @glynmoody

16 October 2008

Microsoft "Innovates" Again - By Copying GNU/Linux

Good to see that Microsoft is trying hard to keep up with free software:

A recent Microsoft survey sent out to select users has us wondering what on Earth the mega-corp is planning to do next, and judging by the looks of things, it has everything to do with Instant On. We've seen a number of these lightning-fast boot applications, with the most recent being ASUS' Splashtop OS and the iteration loaded onto Dell's freshest Latitudes.

06 October 2008

Sussing Out Second Life

Although Second Life has certain lost its cult status - and thank goodness for that - it's still an important laboratory for virtual worlds and their inhabitants. So getting a handle on what people use it for is certainly worthwhile. Here's what looks like quite a thorough job:

The Social Research Foundation (SRF) has created a panel of about 11,000 Second Life residents, and has just released their first public survey on why the panel members are in Second Life, what they are doing there, and how their activities are changing.

None of the results looks startling, but it's good to have them.

01 October 2008

A Survey of Open Source Surveys

One sign of the health of open source these days is the number of surveys saying how healthy it is. For example, here's one from Actuate:

The figures show that Europe leads the way in its preference for open source platforms, particularly in the deployment of new applications, and replacement of outdated systems, with France and Germany at the forefront....

On Open Enterprise blog.

14 August 2008

Gawd Bless Whingeing Brits

Britons are still not convinced the 2012 London Olympic Games will be a success, according to a new survey.

Only 15% of the 2,006 people who were quizzed online think the Games will be good for the United Kingdom's international reputation.

That's the kind of attitude we want to see, none of this pathetically up-beat 加油 nonsense....