Designing Business for an Open World
It's interesting to note the number of pamphlets that are being written as primers, explaining this wacky open stuff to "normal" people. Here's another one:How do you do business with an illusive network that belongs to nobody? How do you work with talented people you are likely never to meet and who are not motivated by money? How can businesses learn to “take advantage of” innovation when it comes along in an open-platform world?
And on another level, are we seeing the beginning of the end for the existing business models based on hierarchy, planning and management, and pure competition?
We are in fact seeing a new level of change. What are the indicators? The rise of open-source development communities. The growth of an on-line knowledge commons. A shift of power to socially and technologically connected “smart mobs.” And many more.
Nothing new, but handy for the boss.
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