Touchez Pas au Pingouin

Now here's a daft idea:

if Linux wants to be taken seriously by the business desktop market, it has to first take itself more seriously. What do I mean by that? Basically, kill the penguin and all of the marketing cuteness!

GNU/Linux does not "want" to be taken seriously by the business desktop market: if it is, well and good, but the outcome will have little effect on the course of free software. I've already suggested elsewhere that the transition to an open source desktop is happening, but not in the way you might think.

The whole point about GNU/Linux is that it is different; trying to accommodate the business market by betraying its own nature would be a huge mistake. Don't touch the penguin.