01 June 2006

Economics, Not Supersize

This article points out an interesting aspect of personal gluttony: that you actually lose, rather than save money, by choosing "supersize" portions, because of subsequent extra costs this choice implies.

This is further proof that we really need a new economics that takes into account these factors - just as we need a commons-based economics to factor the true cost of environmental destruction into things like wood, beef and soya.