Amazon Goes DRM-free - And So Do We (Almost)

This is big news:

Amazon.com today announced it will launch a digital music store later this year offering millions of songs in the DRM-free MP3 format from more than 12,000 record labels. EMI Music's digital catalog is the latest addition to the store. Every song and album in the Amazon.com digital music store will be available exclusively in the MP3 format without digital rights management (DRM) software.

It's important not so much because of the songs that will be freed in this way, as for the huge publicity it gives to the idea of being DRM-free. Until now, few end-users have really understood what the implications of DRM were; but once big names like Amazon start pushing the virtues of DRM-free stuff, then people will naturally demand it from other outlets - and from other labels alongside the enlightened EMI.

We're nearly there, people. (Via PaidContent.)